K-Pop is changing hair trends and hair health habits.

Live performances you don’t wanna miss this year!

A lifestyle beyond fashion

A journey to artistic freedom and vocal brilliance.

Haerin was spotted wearing the luxury brand en route to the 2022 MAMA Awards.

Did we see this collab coming`? Not necessarily. Are we thrilled over it? Absolutely.

Keep reading for the complete list.

Phone cases, phone charms and AirPods cases? Yes, please.

"#Scammys" is trending on Twitter.

Say hello to your new favorite YouTube show.

The group has offered the city a sense of unity after years of political tension.

Attention all sneakerheads!

The iconic collaboration has been revealed in Paris.

The Hole singer draws comparisons to her 1994 album 'Live Through This'.

Turn your BTS meal into wearable merchandise.

When you add Rue and Jules together you get Rules Beauty

Pop music never sounded so good.

Debuted on Dior’s Cruise 2021 runway.

Sourdough, K-Pop, and lobsters galore.

A new study uncovers fans spending up to $1,400 on their favourite artists

The “Grownish” actress is one of the young talents featured in the fall campaign.

From Blackpink to Itaewon tourist spots, here are the major reasons why the world is so obsessed with South Korea right now.

Rhinestoned tracksuits are back.

Taylor Swift, Ariana Grande and Miley Cyrus are also on the list