Juicy Couture Debuts K-pop Inspired Collection
Rhinestoned tracksuits are back.
With K-pop becoming increasingly popular within mainstream music it's no wonder that fashion houses are taking note. With idol groups such as BLACKPINK performing at Coachella and BTS embarking on a world tour, K-Pops' influence is bigger than ever.
Juicy Couture is the latest brand to embrace K-Pop with its new “South Korea” collection. They first introduced it at an NYFW pop-up last week. The range includes loads of new pieces that mirror the brand’s new contemporary direction.
The collection is also inspired by Juicy’s LA heritage, the upcoming collection highlights pieces such as knit track pants, denim jackets, leopard print parkas, puffer jackets, graphic sweatshirts and everyone’s favorite velour tracksuits with bedazzled rhinestone branding.
The “South Korean” collection will be available worldwide and online very soon.
Next up, K-Pop Superstar Baekhyun Gets His Very Own Unisex Streetwear Label
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