How To Master Alexa Demie's Cool Girl Look
There's a Maddy Perez in all of us.
I've been obsessed with Alexa Demie since season one of Euphoria - back then, I was desperate for her ruched cherry dress or her salmon pink and blue two-piece. In the time that's passed, her character's vibe has grown edgier, and the dark glamour she exudes has become synonymous with Alexa Demie's own confidence and mystique. The sultry makeup, the slick streetwear... Alexa's evolving style has in no way lessened my awe, but rather inspired me to think about ways I can attain - or how you can attain - her new signature look.
The Darker The Better

The first step to stealing her style is to welcome blacks into your wardrobe. Not like that's much of an adjustment for me, who is always on the search for the perfect Little Black Dress. Whether it's a monochromatic leather look or just a way to make your colors pop, Alexa's wardrobe is full of black, and who would she be without it? It's classic for a reason.
Fur For Life

Fur is another must. When I envision Alexa, I envision her shrouded in an elaborate, brown fur coat, cellphone in hand, looking impressive and busy in equal measure. Leopard print is a fierce choice, tapping into the Y2K feel we associate with Maddy, and that I love so dearly - Alexa's own style also encapsulates 90s glam with her love for slip dress silhouettes, brown lip liner and thin brows.
Sunglasses All Day Every Day

And who can forget sunglasses? They're a staple of Alexa's street style and a sure-fire way to seem mysterious. I confess to having recreated her iconic sunglasses, bandana, leather jacket and jeans combination on occasion, and I have honestly never felt hotter. The coolness is derived from how effortless the shades are, like you just threw them on - and now I always keep a pair by my bedside just in case.
Finally... The Mindset
As much as I love the clothes and the shades, I've learned that the most important element to nailing this style is the belief that you ARE the statement. Alexa's style perfectly encapsulates refined minimalism, allowing you to shine in dramatic smoky makeup - you aren't a random person dressed in glamorous clothing; the glamour comes from you. Less can certainly be more, and we see this time and time again in Alexa's simplistic black and white photos and affinity for jeans. Her outfits are never overbearing, merely a vessel of her power - after all, 90% of life is confidence.
Maybe I'll never have Alexa Demie's level of mystery, but a great pair of sunglasses and a faux fur coat certainly help. Below, shop my Fizzypicks for channeling her signature blend of dark glamour and effortless cool.
ASOS DESIGN
Cotton One Shoulder Top In Black
$16.99

LPA
Mara Coat
$399

FURLA
Furla Sunglasses
$230

WEEKDAY
Fitted V-Neck Sleeveless Top
$18

ZARA
Oval Sunglasses
$79.90
MANGO
Satin Dress With Faux-Fur Collar
$350

BOGNER
Benisha Jersey Blazer In Black
$490
DIOR
DioRibbon S1I
$440
URBAN OUTFITTERS
UO Take A Chance Beaded Strappy Open-Back Mini Dress
$59

WEEKDAY
Cropped Faux Fur Trim Jacket
$119.99
DIOR
Dior Initials Heeled Slide
$1050

REVOLVE
Outta Love
$75

REVOLVE
Natalie Knit Zip Cardigan
$78
BURBERRY
Check Cashmere Scarf
$675

ACNE STUDIOS
Square Frame Sunglasses
$380

NIKE
Women's Cargo Wrap Skirt
$70

ZARA
Fur Effect Heel Boots
$179

GANNI
Black Ruched Top
$225

ADRIENNE LANDAU
The Leather Faux Fur Glove
$145