Weekday Unveils First Multi-Brand Concept Store In Germany

Weekday just hit Germany with a statement – and it’s not subtle. On July 11, the brand opens the doors to its very first multi-brand concept store in the country, taking over 905m² in the heart of Hamburg’s Mönckebergstraße. Weekday, Monki, and Cheap Monday now live under one sleek, brutalist roof – and they brought vintage treasures, exclusive drops, and a curated energy you’ll want to get lost in.

Concrete, Chrome, Chaos (But Make It Fashion)

This two-floor temple of taste is a full-on sensorial trip. Think concrete walls, brushed steel, neutral tones, and glass. Then throw lights casting neon waves on the ceiling an industrial structure hovering over the checkout.

Bold one-offs, unexpected gems, and rare finds just waiting to be reimagined in your next fit pic. Pair them with any of the current collections from all three brands and you’ve basically built your dream wardrobe in one go. Easy, simple and unique. No gatekeeping necessary.

Catch it at Mönckebergstraße 22. Weekday’s new era starts now – and you’re invited.