INTIMINA Launches Bloom Period Pants
A sustainable and confident choice.
Swedish wellness brand INTIMINA has introduced a new addition to menstrual care: the Bloom period pants. Designed to promote both confidence and sustainability, this launch comes in response to recent findings from an INTIMINA study, which revealed that "63% of Gen Z women prioritize confidence as the most important aspect of their lives." Additionally, with over two million disposable menstrual products being flushed annually in the UK, the need for eco-friendly alternatives has never been more pressing.
The Bloom period pants, priced at $21.21 USD, provide leak-proof protection, holding up to 21mL of liquid—equivalent to the absorbency of four tampons. Available in sizes XS to XXL, Bloom is crafted from organic cotton, offering a breathable, body-safe option that reduces irritation. For those who are still adjusting to using menstrual cups, Bloom can be worn as an added layer of protection.
INTIMINA’s Bloom period pants are available now on the brand’s website, making sustainable menstrual care accessible to a wider audience.
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