The Baguette Bag: Small in Size, Big on Style

The accessory that defined 2024 fashion and continues to rule.

POSTED BY ELSIE FAULKNER

You might have seen pictures of the baguette bag littering your socials. Small yet mighty, the baguette bag has taken over as a staple accessory in 2024. And we can’t blame people for bringing this bag back. Simple, subtle, yet bold and powerful, a baguette bag can elevate your look to the nines! So, let’s take a deeper look at this stylish bag and what you can do to ensure you don’t miss out on rocking this must-have accessory.

The baguette bag is a small, compact handbag usually with a short strap. It has this name because it was designed to be carried under the arm, similar to how you might carry a baguette. This bag was invented in 1997 by luxury designer Fendi and soon became a staple for the brand thanks to its use in Sex and the City. Once it was known to be Carrie Bradshaw’s go-to accessory, it became a cultural phenomenon. And despite its popularity in the 90s and early 2000s, it has stayed trendy among both younger and older generations alike. Due to its lovable size and ample strength, this bag serves not just for looks but for practicality. Of course, we can’t simply dismiss just how stylish it is. Available in a variety of different colors, textures, and materials, this bag can match any outfit you put together, helping you elevate your looks like no other bag could.

There are some gorgeous baguettes out there. The Fendi Baguette Brown Fabric Bag is a classic and one of our faves. This bag is simple but practical and easy to style with its neutral color, monogram print, and detachable handles and straps. Wear this, and you’ll get showered with nothing but compliments.

Another, more unusual form of this timeless classic was featured on Elle’s ‘15 Best Baguette Bags of 2024’ list. It’s a stunning design by Loewe, the Cropped Puzzle Fold Bag. It’s a khaki-colored, suede-lined bag made from shiny Nappa calfskin, with architectural panels allowing it to fold completely flat. What’s more, this bag is soft, lightweight, yet sturdy enough for your things. Wearing this could definitely give you that boost of confidence needed when accidentally bumping into your ex on the street. (We’ve all been there.)

Of course, you don’t have to go all-out to rock a baguette. Due to popularity and demand for them, there are plenty of cost-friendly places to shop so that you can complement any outfit with one of these gorg bags. Heck, even thrift and vintage stores have more of these bags in stock because of how trendy they are becoming again. So, have no fear! The fashion industry will provide for your next office party or night out with your girlfriends.

The question is...how long is the baguette bag here to stay? Our guess—hopefully forever.

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