Polaroid x MoMA Drops Limited-Edition Instant Camera

Polaroid just pulled a full-circle cultural moment. Teaming up with New York’s Museum of Modern Art, the brand unveiled a capsule collection that blurs the line between art and object. The Polaroid Now Generation 3 – MoMA Edition—a bold monochrome blue instant camera—is the star. But it's not just about aesthetic punch; this collab is a full-blown tribute to artists who flipped convention on its head. Wrapped in quotes from icons like Vincent van Gogh, Betye Saar, and Milton Glaser, the i-Type Color Film – MoMA Edition delivers more than nostalgia—it captures rebellion in 8 shots flat.

A Legacy of Seeing Differently 

Both Polaroid and MoMA have long been playgrounds for visionaries. Edwin Land’s instant film revolution gave rise to pop-art giants like Warhol and Adams, and now this partnership taps that same electric lineage. Each of the 12 frame designs reflects MoMA's unapologetic celebration of artistic disruption—think wild lines, radical color palettes, and quotes daring you to reimagine your lens. With USB-C charging, interchangeable straps, and an attitude that belongs both on your shelf and in the streets, this drop is for the ones who document life as art, one click at a time.

Now available via Polaroid.com, MoMA Design Stores, and select global retailers.
Prices: Camera – $129.99; Film – $21.99.