New Style: Sneak Peek At Naked Wardrobe

Releasing monthly collections.

POSTED BY OANA CRISTINA GRIGORESCU

Naked Wardrobe, the Los Angeles-based label loved for its sleek bodysuits, leggings, and dresses that have graced the likes of Ariana Grande and the Kardashians, is embarking on an exciting new chapter. After twelve years of setting trends, the brand, founded by the dynamic trio of sisters - Shideh, Shida, and Shirin Kaviani- unveils a refreshed visual identity and a strategic pivot towards more refined and elevated styles. It's a significant shift from their fast-fashion roots, where new arrivals were the norm each week, to a more thoughtful approach of releasing true collections monthly.

This change is a promise of on-trend, sophisticated designs crafted with innovative fabrics and cutting-edge technology. The aim? To offer an elevated and evolved aesthetic that meets the moment. The brand is introducing its 'Sculpted Streetwear' collections, focusing on fabulous and incredible pieces.

 

 

As part of the rebrand, Naked Wardrobe is rolling out an updated logo and launching a new e-commerce website in collaboration with Shopify. This move is set to enhance the shopping experience, making it seamless for customers to navigate and indulge in their offerings.

And let's talk about their first collection under this new era - the 'Fluid Sculpt' collection. It's all about contouring the body to perfection and elevating the everyday look with ease. Designed with advanced technology, this collection promises high-impact sculpting and maximum compression, all while ensuring comfort. Thanks to its ribbed texture and maximum recovery capabilities, each piece is crafted to make you feel your best, transitioning flawlessly from day to night.

 

 

This pivot marks a significant moment for Naked Wardrobe. It's not just about changing how often they release new pieces; it's about evolving with their audience, offering more sophisticated, trend-forward designs that don't compromise quality or style. 

Excited to check out Naked Wardrobe's new collection?

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