Isabel Marant SS25 Collection
With Kate Moss!
Isabel Marant has unveiled the first images of its Spring-Summer 2025 campaign, starring Kate Moss. The British supermodel, widely regarded as one of the most influential figures in fashion, has shaped the industry with her unique aesthetic and ability to evolve across decades. Discovered at just 14 years old, Moss rose to prominence in the early 1990s, challenging the era’s preference for statuesque supermodels with her "heroin chic" look—defined by her waifish figure, natural beauty, and effortless cool.
Moss became the face of Calvin Klein in 1992, cementing her status as a global icon. Since then, she has graced over 300 magazine covers, including Vogue, Harper’s Bazaar, and W Magazine. Her collaborations with brands such as Burberry, Chanel, Dior, Saint Laurent, and Versace have defined multiple fashion eras. Her return to Isabel Marantreinforces her status as a muse for designers who embrace edgy, free-spirited femininity.
Spring-Summer 2025 Collection
For the SS25 campaign, Moss embodies the brand’s signature Parisian nonchalance in a selection of striking pieces. One standout look is a sheer black knit dress, a design that blends sensuality with an understated elegance. Another key outfit includes black leather micro shorts with stud detailing, styled with a semi-transparent jumper and a matching jacket. These designs reflect Isabel Marant’s ability to merge bohemian ease with rebellious, rock-inspired elements.
The collection plays with contrasting textures, layering, and relaxed silhouettes, offering both structure and movement. Sheer fabrics, leather, and oversized cuts take center stage, reinforcing the effortless yet powerful aesthetic that defines the brand. The pieces remain wearable and versatile, catering to modern women who prioritize both style and practicality.
A Timeless Partnership
Kate Moss and Isabel Marant share a history that spans more than a decade. The model first collaborated with the brand in the 2010s, and her return signifies an evolution of both her style and Marant’s vision. Her ability to transcend trends makes her the perfect representation of the Isabel Marant woman—independent, confident, and effortlessly chic.
The campaign also introduces Seonghwa from ATEEZ, a rising K-pop star, as the face of Isabel Marant’s menswear line. His inclusion highlights the brand’s commitment to bridging generational and cultural influences, reinforcing Isabel Marant’s global appeal while maintaining its distinct Parisian identity.
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