Halsey's New Budget-Friendly Makeup Line Has Officially Launched

af94 offers a range of affordable products that celebrate creativity.


After a carnival themed pre-launch party–fit with neon lights, a Ferris wheel and custom-labeled popcorn–Halsey’s new makeup has arrived and deserves even further celebration. As of July 25, “af94” (the younger sibling of Halsey’s beauty brand About-Face) released 12 affordable, user-friendly products in over 50 colors. 


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For a lip color with a “dreamy, cushiony texture” and highly pigmented formula, try the Majorly Matte liquid matte lip. To achieve a smudged, subtle pop of color, sweep the Shadowboxer eye crayon across your lids. And if you’re hoping to switch up your festival look, try sticking some of the Joystickers on your cheeks (the blue and orange butterfly, sequins and gem heart are some standouts). 

Every af94 product costs no more than $10 USD. You can find all the new af94 products on the af94 website. Or, check out Walmart’s website or brick-and-mortar stores for your favorite af94 finds. 

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