Facebook’s AI Wingman Just Entered The Dating Chat

And it's working?

POSTED BY WAN B

So Meta clearly thinks Cupid needs a software update. The company just rolled out an AI-powered dating assistant inside Facebook Dating, promising to kill “swipe fatigue” and make finding love feel less like a second job. Instead of endlessly scrolling, you can literally tell the bot what you’re looking for—like “Find me a Brooklyn girl in tech”—and it’ll serve up curated matches. The AI doesn’t just play matchmaker either, it doubles as a coach, helping you tweak your profile and even spitball date ideas when your brain goes blank. Oh, and if you’re the chaotic type, the new “Meet Cute” feature tosses you one surprise match a week, algorithm-approved and drama-ready.

Free Love in a Pay-to-Play Era

Meta’s timing is spicy. With Tinder still catching heat for that wild $499/month “exclusive” tier, Facebook is positioning itself as the people’s platform: no insane paywalls, just free AI to boost your odds. They’re banking on the fact that hundreds of thousands of young adults already hop onto Facebook Dating every month, and now they’ve got an AI sidekick who might actually know your type better than you do. Whether this makes online dating less exhausting or just another algorithm-driven fever dream is up for debate, but one thing’s certain—2025 dating apps are officially less about vibes and more about machine learning.

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