ASICS & Doublet Reimagine The GEL-Kayano 20
Cardboard chic.
ASICS has joined forces with Japanese fashion brand Doublet to release a one-of-a-kind version of the GEL-Kayano 20, inspired by the humble cardboard box. Crafted from Tyvek, a material known for its durability and distinctive aging qualities, this sneaker is designed to develop a unique, evolving look over time, embodying the rugged texture of cardboard.
This partnership marks yet another innovative collaboration for ASICS. Led by the visionary Masayuki Ino, Doublet brings an artistic reinterpretation of everyday materials to the table. The use of Tyvek gives the sneaker an authentic cardboard feel, while wave-like patterns evoke the layered cross-sections of corrugated cardboard, adding depth to the design.
The ASICS x Doublet GEL-Kayano 20 will be available starting November 16 on asics.com and at select retailers, merging style and creativity in a true collector's piece.