Tommy Jeans Remastered Collection Celebrates Hip-Hop's 50th Anniversary

Tommy Hilfiger is celebrating hip-hop's 50th anniversary with a fresh twist in their new TOMMY JEANS Remastered collection. This capsule collection reimagines the most influential styles of the '90s, modernizing them for today's generation. Tommy Hilfiger has partnered with Central Cee, a British rapper, and GloRilla, a GRAMMY-nominated American rapper, to bring this cultural fusion to life.

The 17-piece collection includes revived classics like the striped rugby jersey made famous by Snoop Dog, a contemporary monochrome "Big Logo" puffer, and a cropped leather biker jacket reminiscent of Y2K icons TLC. The collection also features statement pieces like a preppy varsity jacket, a boxy cropped nylon jacket, and baggy cargo pants, all with the signature Tommy Hilfiger flair.

The campaign, shot by Lea Winkler, captures Central Cee and GloRilla in a minimalist aesthetic that pays homage to the golden age of hip-hop photography. Notably, the visuals introduce the digitally animated 3D hip-hop duo Ghost Kidz, further showcasing the brand's commitment to connecting with the voices of tomorrow.

As Tommy Hilfiger continues to shape and be shaped by hip-hop culture, this collection represents a milestone in fashion, commemorating hip-hop's enduring influence on style and creativity. The TOMMY JEANS Remastered collection will be available now at select Tommy Jeans stores.