Love Island Recouples With EBay For A Second Sizzling Rendezvous

The OG secondhand online retailer will sponsor the much-loved reality dating show for the second time after a pre-loved shopping boost.


Although it may be cold and dark outside, our favorite hit reality show, ITV's Love Island, is set to give us a much-needed boost of vitamin C thanks to the UK winter series heating up our screens from the 16th January. 

Not only can we not wait for the serious grafting, drama and soppy romance - we’re also looking forward to the killer *yet ethical* looks thanks to the renewed eBay sponsorship for the ninth season.  



A post shared by eBay UK (@ebay_uk)


Summer 2022 saw the first stint of the coupling as the hit show ditched its synonymous fast-fashion labels in a bid to reduce the show's environmental impact. Contestants wore their own clothes as well as secondhand items sourced on eBay, chosen by celebrity stylist Amy Bannerman. 



A post shared by Love Island (@loveisland)


Former contestant Tasha Ghouri also went on to become eBay UK’s first-ever Pre-Loved Ambassador, the first non-fast fashion brand deal to come out of the show.



The affair is set to rekindle for a second series thanks to the boost to pre-loved shopping from the show. Research by ITV found that 53% of viewers who were aware of the partnership bought pre-loved clothes in the past three months. We're so here for it - as not only does secondhand shopping help the environment, it’s also more budget-friendly and allows you to flaunt a timeless unique style. 

The upcoming series will additionally feature authenticated secondhand trainers and items from the eBay Imperfects range – AKA new clothes from streetwear brands, including Off-White and North Face, sold for up to 60% off due to defects - *immediately adds to cart*

Apologies if we're ‘out of office’, our eyes may be peeled to our screens … 

Up next, Gymshark: The Only Activewear Brand You Need