Jordon Hudson Is Calling The Plays Now

She went from cheerleader to CEO, pageants to power moves — and now, 24-year-old Jordon Hudson is shaking up the NFL world without ever stepping onto the field. Her secret weapon? A 73-year-old football legend named Bill Belichick.

What started on a plane turned into a full-blown relationship, brand empire, and maybe even an engagement. But insiders say this isn’t just a love story — it’s a takeover.

From Airplane Small Talk to Billionaire Real Estate

Jordon met Belichick mid-air in February 2021. She was studying at Bridgewater State University, balancing cheerleading and cosmetology. He was fresh off coaching his 21st season with the Patriots. By the time the ink dried on his breakup with longtime girlfriend Linda Holliday in 2023, Hudson had quietly taken her spot.

Fast-forward to 2025, and Jordon isn’t just arm candy — she’s building an empire with Belichick’s playbook in her hands.

She’s Young, Ambitious, and Trademarking Bill’s Legacy

Hudson founded Trouble Cub Enterprises in 2024, a company that now owns a slate of phrases made famous by Belichick himself. Think “No Days Off” and “We’re on to Cincinnati.” Fourteen trademarks and counting.

She’s not wasting time. Public records show Hudson now holds over $8 million in real estate assets — an eyebrow-raising figure for someone not long out of undergrad. But with her brand gaining traction and Belichick backing her every move, no one’s really surprised.

The Power Behind the Hoodie

In private circles, staffers say Hudson’s running the show. When Belichick took the head coaching job at the University of Nebraska–Lincoln in December 2024, Hudson allegedly inserted herself into the chain of command.

Internal emails reportedly instructed staff to include her on all communications. And if anyone had a problem with that, they were ignored. Or replaced.

One staffer put it bluntly: “She’s the gatekeeper. And she’s not subtle about it.”

That CBS Interview — and the Moment She Took Control

The world saw it up close during Belichick’s April 2025 interview with CBS Sunday Morning. When asked how they met, it wasn’t Belichick who answered — it was Jordon.

“We’re not talking about this,” she snapped.

Belichick’s face said it all. The clip went viral instantly, with some calling her protective — others calling her calculating. But no one called her quiet. She later doubled down, accusing the network of twisting their story and vowing to “set the record straight.”

That Ring, Those Properties, and the CEO Glow-Up

April brought a diamond ring sighting and speculation of engagement. Hudson hasn’t confirmed it, but she hasn’t denied it either. And she doesn’t need to — the flex is clear. From Manhattan galas to sideline events at the NFL Honors, she walks like someone who knows she owns the room.

Meanwhile, her company has expanded beyond quotes into influencer merch and lifestyle branding — all built on the mystique of being the girl who tamed the most famously guarded coach in sports.

Trouble in the Locker Room?

Not everyone’s thrilled. Sources inside the Nebraska program have described her as “a runaway train,” with too much say in the coach’s calendar, media appearances, and even email correspondence.

She’s not officially on staff. She’s not officially not on staff. And that’s exactly how she likes it.

Online, She’s Either Feared or Worshipped

The internet can’t get enough of her. One viral tweet called her “the scariest cheerleader in America.” Another? “She’s the girlboss your ex warned you about.”

There’s judgment. There’s admiration. But most of all, there’s curiosity.