Jimmy Fairly's Holiday Collection With A Sunny Escape

Who needs snowy clichés when Jimmy Fairly’s latest campaign is all about Christmas by the Italian coast? The London-based eyewear label is ditching the frost for sun-soaked vibes with its new Holiday collection, packed with bold frames, vibrant textures, and enough statement styles to make your festive fits unforgettable.

The collection is a mix of new hits and fan-favorites. Expect trendy rectangular silhouettes like the Lola, oversized icons like the Lou, and aviator frames that mean business—Gabrie brings the curves, while Nax keeps it sharp and square. Basically, these aren’t your average specs; they’re your new must-haves.

And the colors? Chef’s kiss. Think colored acetate, tortoiseshell prints, and sleek metal frames paired with lenses in yellow, green, blue, and brown. Whether you’re rocking thin, lightweight vibes or bold, chunky accents, every piece in this collection screams “main character energy.” Inspired by an Italian “coastal Christmas,” the campaign swaps snowy streets for sunny piazzas, proving that festive doesn’t have to mean frosty.

If your holiday look could use a touch of Amalfi cool, Jimmy Fairly’s new collection is here to deliver. Head to their site now before these frames are gone faster than panettone at a holiday dinner. This season, it’s all about eyewear that does the most.