BVLGARI Launches ‘Chill & Sole’ Fragrance with Summer Pool Party at FIVE Zurich.

BVLGARI has announced a summer-long pool party at luxurious lifestyle hotel FIVE Zurich to celebrate the launch of their latest BVLGARI ALLEGRA fragrance ‘Chill & Sole’.

‘Chill & Sole’ is the tenth BVLGARI ALLEGRA Eaux de Parfum. The collection was concocted to combine the emotions of the Italian lifestyle with the spirit of extraordinary Italian women. 

The perfumes are designed to be worn with one of the eight Magnifying Essences to create a unique scent for each wearer, the latest adds a burst of citrus and orange blossom mixed with white amber to create a Mediterranean-inspired scent. 
Conjured up by Jacques Cavallier, ‘Chill & Sole’ evokes the feeling of moments spent relaxing under the sun, hypnotized by the sound of a gentle sea.

Guests of FIVE Zurich do not need to imagine the feelings summoned by the captivating perfume. Once visited by stars such as Elton John and Rihanna, the 5-star hotel boasts a rooftop nightclub, multiple award-winning restaurants, and a glittering outdoor pool – the backdrop for ‘Chill & Sole’.

From June to August 2024, guests will be invited to indulge in summer celebrations at all-day pool parties. Set to the beat of a live DJ, guests can dance, relax, or swim with one of the BVLGARI PARFUM-inspired cocktails in hand – or perhaps a refreshing popsicle.

The gratitude for guests joining to celebrate the latest fragrance does not go unnoticed, an array of gifts and treats from BVLGARI PARFUM will be given to guests upon arrival. 

Following in the footsteps of Jacquemus and Balmain, BVLGARI is the latest luxury brand to offer customers the summer of a lifetime at a lavish five-star establishment. 

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