Buffalo Launches New Blader Sneaker
Part of the vibrant “In Between” campaign.
Footwear brand Buffalo has just debuted their latest creation, the Blader. The stylish platform sneaker is the center of Buffalo’s “IN BETWEEN” campaign, led by creative director Oliver Leone. It aims to capture the moments between partying and raving that can feel intimate, melancholic, personal, and authentic.
The brand has teamed up with Mimi Wade, an LA-based illustrator and creative at HEAVEN by Marc Jacobs. The campaign depicts her and her friends in the streets of Los Angeles at night, feeling limitless and free, connected to the present moment.
The Blader offers a new take on Buffalo’s iconic chunky shape, and is available in five different colors. It is a vegan sneaker made with water-based materials, making it an environmentally friendly option.