ASICS Unveils the JOG 100S and GEL-KINETIC FLUENT

ASICS' latest campaign straight from Japan isn’t just a tagline; it’s a vibe. With the launch of the JOG 100S and the GEL-KINETIC FLUENT, ASICS delivers a fresh take on performance and style for sneaker enthusiasts everywhere.

The JOG 100S is all about blending the best of both worlds. Inspired by classic designs from ASICS' archives, it combines retro aesthetics with state-of-the-art materials and tech. A nod to vintage running shoe designs, it features modern updates like OrthoLite insoles for unmatched comfort. This pair is perfect for those who love functional sneakers with a sporty edge, seamlessly mixing old-school charm with modern functionality.

Meanwhile, the GEL-KINETIC FLUENT takes traditional running shoes into the future. Its sleek construction features standout eyelet detailing, giving the upper a textured, layered look inspired by 2010s runners. With advanced FF BLAST PLUS ECO foam and Scutoid GEL technology, it offers superior shock absorption and all-day comfort. Whether you’re hitting the track or the streets, this sneaker makes a bold statement with its perfect balance of performance and style.

With these two new drops, ASICS proves it’s still at the top of the sneaker game. Ready to step up?