Adidas & Mercedes-AMG PETRONAS F1 Team

In a power move that’s as fierce as it is fashionable, adidas is stepping onto the Formula 1 scene in style! The iconic brand has officially signed on as the team partner for the Mercedes-AMG PETRONAS F1 Team for the 2025 season, bringing a fresh dose of high-performance glam to the track.

From race suits to lifestyle apparel and footwear, adidas is blending cutting-edge innovation with runway-ready aesthetics, proving that speed and style are the ultimate duo.

With Formula 1 becoming a cultural sensation—and brands like Louis Vuitton and Puma already making waves—adidas is diving in, embracing the bold energy of the sport while bringing its signature street-chic edge. This partnership is all about fast cars, fearless fashion, and next-level performance—an irresistible mix for today’s trendsetters.

Racing Toward a Fashion-Forward Future 

This multi-year deal is adidas’s big, bold play to redefine motorsport fashion. With record-breaking viewership and Formula 1’s growing influence, the brand is set to revolutionize teamwear while capturing the hearts (and closets) of style-savvy fans everywhere.

Get ready, because speed has never looked this good!