Why Is Mikayla Nogueira Under Fire Again?
Here we go again.
Mikayla Nogueira is one of the most prominent makeup artists on TikTok, where she boasts over 14 million followers.
While Mikayla’s lighthearted videos have earned her a solid following over the years, the creator has come under fire in recent weeks due to her reviews of certain beauty products.
In January, the influencer sparked backlash for her review of L’Oréal’s Telescopic Lift mascara. Many viewers were convinced she was wearing false eyelashes, noticing a major difference between her application of the product and her end result.
Now, she’s facing the ire of her viewers once again after they discovered an older review of hers, where she endorsed Maybelline’s SuperStay powder foundation that was uploaded on January 19.
@mikaylanogueira The before and after is all you need to know this stuff is MAGIC! WOW! @Maybelline New York #MaybellinePartner ♬ original sound - Mikayla Nogueira
TikTok users claim that Mikayla’s foundation looks starkly different from cut to cut, with some arguing that she must have applied a layer of liquid foundation underneath it to achieve the extreme coverage she had in the video.
Still, others point to reviews from other content creators who do not exhibit the same results as hers in the clip, which has since garnered over 22 million views.
“I bought it and it does not cover like that,” one user said of Mikayla Nogueira’s review. “You must be using a ton.”
“I bought this and NO WAY ABSOLUTELY NOT does it go on like you show!” another claimed. “You are definitely doing something more! Now I feel like I wasted 16 dollars.”
Thus far, Mikayla Nogueira hasn’t responded to the outrage publicly, although she did poke fun at the backlash at the very beginning of the first video she posted following #mascaragate.