Tragic Sasha Returns With Reflective New Single “billboards”

Independent artist and producer Tragic Sasha makes a compelling return with her new single “Billboards” — a breakup anthem that finds beauty in the bittersweet, spotlighting emotional fallout through the lens of success and comparison.

A Poetic Spin on Breakups and Billboard Success

Sparked by the gut-punch lyric “I thought losing me put you in Hell, but it put you on billboards,” the track captures the surreal feeling of watching someone thrive after parting ways. Sasha’s delicate vocal delivery, paired with textured, experimental production, brings both intimacy and punch — a testament to her evolving sonic palette.

“Even though it’s rooted in my personal experience, I think a lot of people know the feeling of ‘winning’ or ‘losing’ a breakup. But really, it’s not about winners or losers — it’s about letting go of that mindset,” Sasha says.

A Breakout Year in Motion

Tragic Sasha (aka Sasha Gurney) has steadily become one of the most magnetic names in the UK indie scene. After a standout 2024, she's opened 2025 by touring with dream-pop band Swiss Portrait, with stops in Manchester, Birmingham, Bristol, London, and Glasgow.

Described as a blend of bedroom pop, alt-folk, and electronic storytelling, Sasha’s music remains sharply lyrical and emotionally resonant. Her growing fanbase connects not just with her sound, but with her unfiltered honesty and self-made approach.

What’s Next

“Billboards” is just the beginning. With a string of new releases lined up and a visual identity she dubs “Dead Hollywood” — think vintage glamour meets DIY grit — Sasha is pushing boundaries while staying rooted in truth.

“It’s old Hollywood on a £200 budget—all my clothes are from charity shops, and my songs are full of drama and depth, but produced in a tiny bedroom in Essex.”