The First Look At Nike’s ACG SS19 Apparel
Youthful and Vibrant.
Nike ACG apparel is all about getting out and having fun. “We want you to go hiking. We want you to go camping,” said designer Rebecca Aleman.
Like it’s complementary footwear, ACG apparel balances technical solves for all conditions with an energetic spirit. The gear is designed to protect seared from all of the elements while simultaneously being more fun than serious in aesthetic.
“Handmade prints and patterns can lend a sensory experience to a garment” said Aleman.
“We bring in elements of Nike heritage through color and graphics and mix an analog feeling with contemporary cuts and fabrications to make ACG apparel what it is today.”
For example, the men’s shorts have a slight drop-crotch and the women’s is cut shorter, the same pattern carries across both.
By keeping this philosophy in mind means that the collection celebrates outdoor life in a fun and youthful and vibrant way. The collection manages to avoid veering into silver-haired tourists on safari territory successfully.
Pick up the collection online and from Nike stores.
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