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The North Face Answers Our Summer Prayers With Khumbu Pack

The North Face Answers Our Summer Prayers With Khumbu Pack

Normcore, but bolder.

POSTEDBYDEE CUNNING

“Inspired by the mountains, made for the city.” So goes The North Face's mantra for its lifestyle series. And really, if you have ever been left pondering how on earth a jacket your grandma used to wear hiking became hip, that statement holds the answer. It's the practical uniform of your typical Gap Yah guy on his journey of self-exploration in South America or Asia. It's the newfound realization that, in all its ostensible humbleness, the anorak has become an essential part of his new identity – Mother Ayahuasca approved.

The brand's latest collection, named after Nepal's Khumbu Valley, hits the nail on the normcore head. Its signature low-key aesthetics are emboldened with punchy elemental colors inspired by Tibetan prayer flags: blue, white, red, green and yellow.

The Khumbu pack features classics like the Base Camp Duffel, the 1990 Mountain Q Jacket and the short-sleeved Fine T-shirt, as well as recent additions such as the Base Camp Slide Sandals and the Redbox Tank Top.

Check out the lookbook, shot on the streets of Kathmandu, above and shop the pieces now at The North Face.

 

Next up, eight deadly-to-classy logo tees you cannot go without.

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