NewJeans' Hanni Is Armani Beauty's New Ambassador

Another major brand deal in the bag.


NewJeans’ Hanni is now the face of Armani Beauty. On February 8, Italian luxury brand Giorgio Armani Beauty announced, “As our first K-pop global ambassador, we’ve selected NewJeans’ Hanni, who has caught the attention of global fans with her unique voice tone and charming looks.”

The brand additionally shared on Instagram, “Introducing singer and dancer #Hanni from [NewJeans] as new Armani Global Makeup Ambassador.” 

Giorgio Armani personally added, “Hanni is a very young artist with a great expressive power and an irresistible and captivating individuality: a contrast that I find interesting. She has personality, which for me is the most fascinating trait, always.”

Hanni will work alongside global stars like Cate Blanchett, Sydney Sweeney, Tessa Thompson, Barbara Palvin, and more as the global faces of Armani Beauty.

On becoming the luxury brand’s newest ambassador, Hanni commented, “As a fan of Armani Beauty, I am so happy to have been selected as a global ambassador and it is an honor. After debuting, my interest in makeup has grown and I think I’ll be able to learn and experience more about makeup with Armani Beauty’s products so I’m really looking forward to it.”

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