Lack of Color Goes Western With Their Limited Edition “Cowboy” Collection

The Wild West just got sustainable.

POSTED 25.08.22 12:09 BY JANELLE SESSOMS

There’s a new cowboy in town and they’re wearing a new piece from Lack of Color’s limited edition “Cowboy” Collection. Inspired by the classic Westerns of the 1950’s, “Cowboy” is all about style, sustainability and imagination. The collection consists of nine uniquely made pieces that are all handmade styles. Highlighting the importance of sustainability, the collection features quality craftsmanship by artisans and consists of sustainable materials.

Expertly woven with hemp materials, “The Oasis” and “The Desert Rose” reinvent the classic cowboy style. Perfect for versatility is “The Ridge” which in its Ivory colorway comes with an interchangeable band. Break the rules with “The Outlaw”, which is specially crafted with Toquilla straw by artisans in Ecuador and comes in the colors black and tan. Suited for city fun or sunset adventures is “The Tweed Cowboy” which is made from exclusive European tweed. And perfect for the warm days and cool nights is “The Sandy Cord” which is crafted with cotton and corduroy.

Shot by photographer Jason Lee Parry, the campaign was made to give lowkey desert vibes and reimagines the Wild West. The collection is currently available to shop on Lackofcolor.com.