Hawke & Co. Outfits Central Park Carriage Horses In Custom Puffers

The NYC-based outerwear brand dropped a fab surprise on March 5, 2025, gifting custom puffer coats to the iconic Central Park carriage horses. Yep, you read that right—these four-legged beauties are now rocking bright orange puffers, and we’re totally here for this fashion-forward twist.

Puffers for Ponies

Picture this: a chilly day at Central Park’s Seventh Avenue entrance, where a posse of carriage horses strutted out in bespoke Hawke & Co. packable puffer coats. These aren’t just any jackets—they’re in the brand’s signature orange hue, tailored to keep the horses toasty during NYC’s frosty spells. The drivers scored matching orange puffers, while carriage riders got luxe puffer blankets to snuggle under. It’s a full-on winter glow-up, and park visitors couldn’t get enough of the adorable spectacle.

The Brain Behind the Brilliance

Michael Rosenberg, the big boss at Hawke & Co., spilled the inspo behind this genius move. “I was driving by last week during a cold snap and thought, ‘Why not the horses too?’ Our motto’s ‘We Keep Things Warm,’ and these hard-working beauties deserve it.” Rosenberg’s not taking sides in the carriage horse debate—it’s a hot topic, we get it—he’s just spreading warmth, one puffer at a time.

Fashion Meets Function

These custom coats aren’t just cute—they’re a vibe. Hawke & Co., a family-run gem since 1958, knows a thing or two about outerwear that pops. The orange puffers are packable, practical, and scream NYC energy, turning the horses into rolling billboards of cozy cool. Rosenberg added, “We love shining a light on the unsung heroes keeping this city moving—like garbage collectors, taxi drivers, and now these horses.” It’s bold, it’s creative, and it’s totally Hawke & Co.’s style.

Why We’re Obsessed

This isn’t just a marketing stunt—it’s a moment. The event snagged major media love, proving fashion can be fun, functional, and a little unexpected. Plus, who doesn’t adore horses in haute couture? It’s giving winter street style with a twist, and we’re calling it: these puffers are the must-have accessory of the season—for humans and horses.

Style Scoop

Want in on the action? Hawke & Co.’s got you covered (literally) with their men’s and women’s puffer collections online. No horse required—just a love for standout outerwear. Keep your eyes peeled for more quirky drops from this Brooklyn-born brand—they’re clearly not afraid to shake things up.