Gucci Is Selling $12 Sneakers - But There's A Serious Catch

Ever heard of virtual reality shoes?

POSTED BY ARAMINTA PARKER

Gucci is now selling virtual sneakers. 

$12 may be a steal when compared to what a pair of shoes from the fashion house usually cost, but you’ll never get to wear – or even see – these in person. Instead, Gucci is using virtual reality to bring the shoes to their customers. 

They’ve teamed up with tech company Wanna to target Gen Z customers who might not be able to afford a pair of Gucci sneakers – but still want to get in on the action. 

 

Next up, Military Air Max

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