Fashion Nova Is Being Sued By Versace
The fast fashion brand has been copying their designs and the luxury house is done.
Fast fashion chain Fashion Nova are not strangers when it comes to copying designs from other brands/designers causing them some trouble in the past but this time, it seems they have really outdone themselves. Luxury powerhouse Versace announced this week that it was going to sue the company after multiple attempts to reach out to the brand warning them of the consequences of their actions.
The famous 2000 Grammys dress worn by Jennifer Lopez is one of the designs copied and mass produced by the brand as well as it’s iconic black & gold Barocco print. Versace has officially informed the chain of its ‘infringing activities’ in July, September, October & November of this year which all fell on deaf ears, giving them no choice but to pursue legal action and sue.
They are suing Fashion Nova on the grounds that they are selling “deliberate copies and imitations of [its] most famous and recognizable designs, marks, symbols and other protected elements.”
In a statement, representatives for Italian luxury house said “Fashion Nova’s ability to churn out new clothing so quickly is due in large part to its willingness to copy the copyrighted designs, trademarks and trade dress elements of well-known designers, and trade on their creative efforts in order to bolster [its own] bottom line.”
It seems they are done with Fashion Nova ignoring the warnings and continuing to make profit by infringing on copyright law and very obviously copying trademark designs that do not belong to them. The luxury house is concerned that given the nature of the designs that customers may be confused in believing that Fashion Nova’s products are in someway associated with Versace, when they are not.
Read more about the details over at The Fashion Law’s website, we wonder what Fashion Nova have to say?