Chiara Ferragni's Spring/Summer 2018 Campaign Steps Behind Hotel Walls
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Chiara Ferragni's Spring/Summer 2018 Campaign Steps Behind Hotel Walls
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Chiara Ferragni's Spring/Summer 2018 Campaign Steps Behind Hotel Walls
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Chiara Ferragni's Spring/Summer 2018 Campaign Steps Behind Hotel Walls

Hotel not required.

POSTED BY DEE CUNNING

Chiara Ferragni has unveiled her eponymous label's Spring/Summer 2018 campaign, #ChiaraSuite, channeling the moods behind hotel walls. And it is just that: the moods. With no hotel in sight, we piece the story together with a plush bathrobe set, swimwear, underwear and a feathery duvet set that looks as if it's just been utterly battered in a pillow fight. “The neutral setting of the campaign is purpose to concentrate the attention of the public on the collection, the real protagonist,” Chiara explains.

The standout items have to be the PVC trench coat and over-the-knee boots, the flatform sneakers and the laid-back palm-print set.

Flick through the images above and shop the collection online and in-store at Chiara Ferragni.

 

Next up, check into a neon-lit Tokyo dreamscape with this atmospheric Insta.

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