Audiovisual Crew deadHYPE team Up With Adidas Originals

Berlin and London based audiovisual crew deadHYPE stay true to a simple philosophy: create without limitations. Whilst pioneering their own brand of 21st century digital expression, they deliver seamless DJ sets that mix music from every corner of the world.

Blending an impeccable selection of high-energy, bass-heavy sounds from 70-160 BPM’s, their diversity and global influence has won accolades in clubbing communities across North America, Europe and Asia.

 

 

 

 

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It's time to celebrate, fam🤑🎉 ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ We are happy to announce the exclusive pre-release of our own adidas ZX 8000 sneaker on July 9th. In collaborarion with Berlin's numero uno sneaker store @overkillshop we gonna put up a release event with original deadHYPE Sound at the Drive In Cinema Schoenefeld. Put the mandem in the car and come over🤘🏼 ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ #deadhyperadio #overkillshop #adidas #adidaszx #zx8000 #trefoil

A post shared by Radio Deconstructed (@deadhyperadio) on Jul 2, 2020 at 2:56am PDT

The adidas ZX 8000 deadHYPE represent the Berlin-based collective‘s take on the ZX 8000 with inspiration from another archival favourite, the BW Army: nubuck overlays and waxy rope laces add texture and contrast to a heavy gauged canvas upper.

On July 9th adidas Originals, deadHYPE and OVERKILL come together for a one of a kind drive-in cinema release event that will represent the best of all worlds.

Next up, The Female Staff From The Overkill Women’s Store Describes Their Sneaker Collection To Us And More!