Adidas Drops YEEZY Bonanza: Sustainable Fashion For A Cause
adidas YEEZY for positive change!
Get ready for some YEEZY goodness because adidas just dropped some exciting news! They're releasing a bunch of YEEZY products throughout August, and it's going global!
But that's not all - adidas is doing something awesome. They're donating a significant chunk of the proceeds to organizations that fight against discrimination and hate, including racism and antisemitism. It's all about spreading love and making a positive impact!
This release is like a blast from the past, featuring some of the coolest designs from last year, like the YEEZY BOOST 350 V2, 500, 700, as well as the comfy YEEZY SLIDE and FOAM RNR. It's a dream come true for YEEZY Shoes fans!
To get your hands on these kicks, you can check out adidas digital platforms like the CONFIRMED app, adidas app, and adidas.com. And they've partnered up with some wholesalers too, so you'll have more chances to snag a pair, but it's all going down digitally.
Starting from August 2nd, they'll release the products in phases to keep things fair and prevent chaos. Remember, availability might vary depending on where you are, so keep an eye out for updates!
Adidas isn't just stopping at selling kicks. They're continuing their support to fight discrimination and hate. They're donating to partners like the Anti-Defamation League (ADL) and the Philonise & Keeta Floyd Institute for Social Change. And they're proud to team up with Robert Kraft's Foundation to Combat Antisemitism (FCAS) to tackle all forms of hate.
If you're in North America and buy selected products directly from adidas, you'll also get a blue square pin. These pins are a symbol of solidarity against antisemitism and hate, and they're part of the #StandUpToJewishHate campaign by FCAS. It's all about standing together and making a difference!
Adidas is raising awareness about their partners' work, so if you want to learn more or grab one of those blue square pins, head over to adidas.com and FCAS's website.
And here's a little backstory - adidas had cut ties with YEEZY a while back, but now they've been looking for ways to make use of the existing inventory responsibly. They've been listening to feedback from employees, communities, and fans to do this the right way.
If you're part of an organization with an awesome idea to fight discrimination and hate through sports, you can hit up adidas at changinglivesthroughsport@adidas.com. Who knows, you might team up for something amazing!