Urban Outfitters SS21 Collection Screams Miami Vice
"No law. No order. No rules."
Can Marty McFly take us back to 1970's Miami Beach please, because that's where you'll want to be once you've laid your eyes on Urban Outfitters new Spring/Summer 21 collection.
Shot with the help of French photographer Sean Alexander Geraghty and British set designer, Joanna Goodman, the collection is brought to life by ironically tacky orange sunset and palm tree backdrops.
The new drop combines vintage sportswear with modern prints, embroidery and patchworks. The women's collection focuses on attention to detail, incorporating elements of crochet, embroidery and patchwork. Inspired by magnificent sunsets the palette includes tones of violet, rose, orange, yellow, blue and green.
Accessories aren't forgotten as bucket hats come in a range of vibrant colors and prints. Footwear includes Birkenstock's and a rubber sandal available in a marble-esc print in neon pink and blue. Whilst printed tote's and cross body's come in crocheted designs.
Throughout the collections, Urban Outfitters "wear it your way" attitude is evident with the fusion of 1970's Miami paired with the brands vintage modernity done so well it must be illegal.
Shop the collection online.