Going Viral: How to Get a Lot of Views on TikTok and Monetize Your Creativity

Unlock TikTok views and earnings with viral creator strategies.


TikTok, boasting over one billion active users, is a leading social media platform. Content creators, numbering in the millions, leverage its popularity to consistently share short-form videos akin to Vine and Instagram's Reels. Since its 2016 launch, TikTok has consistently grown, prompting tech giants to develop their versions. The app's success has not only sparked a cultural reset but is also influencing a generation.

Viral videos on TikTok have proven instrumental for individuals and organizations in promoting themselves, products, and services. Like other social media platforms, TikTok is an effective channel for businesses to boost sales and for creators to generate income through entertaining and innovative content.

Can you make money on the platform according to TikTok marketing? You can earn through brand partnerships, selling products or services, collaborating with other creators, collecting tips from viewers, and obtaining TikTok followers. While TikTok doesn't directly pay creators for video uploads, they offer funding based on views, engagement, and genuine user interactions. To qualify, focus on building organic viewership and followers.

To get monetized, creators with 1,000+ followers can livestream and join the TikTok Creator Fund for additional earnings tied to video engagement. Users can support creators by buying coins, which can be converted into real money. Growing your followers organically is crucial as it determines your reach, influence, and interest in your content.

While the TikTok Creator Fund pays around two to four cents per 1,000 views, creators with 100,000+ followers earn $200 to $1,000 monthly, and those with over a million followers can make $1,000 to $5,000. High-profile TikTok stars, like Charlie D'Amelio, with 149.4 million followers, can earn substantial amounts through brand deals and partnerships.

These earnings are estimates, and the final amount depends on factors such as video views, engagement, affiliate links, brand deals, and merchandise sales. For influencers, using a TikTok Money Calculator by entering usernames, likes, followers, and videos can provide an estimate of potential earnings.

View on TikTok - What Is It?

TikTok views are straightforwardly counted when your video begins playing. Whether the video autoplays, loops, or is watched multiple times by a viewer, each instance is considered a new view. It's worth noting that views from watching your video are not included in the count. While encouraging viewers to watch the entire video is a separate challenge, the relatively low threshold for what constitutes a "view" makes accumulating metrics on TikTok relatively uncomplicated.

What Is the Payout Structure for TikTok Views?

To recognize and reward the creativity and dedication of its most successful users, TikTok introduced the Creator Fund in August 2020. The fund aims to provide additional earnings to creators who passionately engage with their audience and inspire them with innovative ideas.

TikTok emphasizes that the Creator Fund allows its creators to earn extra income as a token of appreciation for their commitment to connecting creatively with their audience.

Unlike a fixed fee or payment plan, the Creator Fund's available amount fluctuates daily. On average, creators can anticipate earning between $0.02 and $0.04 for every 1,000 views they receive.

However, specific eligibility criteria must be met to tap into TikTok's generosity. Creators seeking payments from the Creator Fund must:

  • Be at least 18 years old.
  • Have a minimum of 10,000 followers.
  • Accumulate a minimum of 100,000 video views on TikTok in the past 30 days.
  • Reside in the US, UK, France, Germany, Spain, or Italy (apologies to Canada).
  • Ensure their TikTok account complies with Community Guidelines and Terms of Service.

You can apply for the Creator Fund through the TikTok app if you meet these criteria. Navigate to Settings and Privacy, then access Creator Tools and Creator Fund. Eligible creators will then be prompted to provide contact information and agree to the terms outlined in the Creator Fund Agreement.

1. Approaches to Obtain More TikTok Views

Unlocking greater visibility on TikTok requires a strategic approach that goes beyond mere chance. In this comprehensive guide, we unveil 15 proven strategies to elevate your TikTok views and captivate a wider audience.

1. Obtaining the Power of Hashtags

Hashtags serve as a crucial element in your arsenal, guiding the platform's algorithm to identify the essence of your content and its potential audience. Crafting an effective TikTok hashtag strategy involves delving into specific and relevant hashtags while keeping a vigilant eye on trending topics to amplify your content's visibility. Navigate to the Discover tab and select Trends to stay updated on the latest and most popular hashtags, allowing you to fine-tune your strategy.

2. Short and Sweet Wins

In a landscape where TikTok videos can now span up to three minutes, the allure of shorter videos under 30 seconds shines brighter, increasing the likelihood of securing a coveted spot on the For You page (FYP). The charm lies in concise content's fast-paced, rewatchable nature, making brevity an indispensable ingredient for success. Embrace the art of keeping it short and sweet to capture and retain viewer attention effectively. Obtain a clear call to action.

3. Ride the Soundwave

Like hashtags, TikTok Sounds has its ebb and flow of popularity. Stay attuned to recurring sound clips, as they often become trends in their own right. Discover the latest trending sounds by tapping the Create (+) button, then Add Sound, allowing you to explore and incorporate the most popular audio clips into your content. Riding the soundwave adds a dynamic element to your TikTok videos and keeps your content aligned with the pulse of trends.