
Snoochie Shy Unfiltered: Music, Djing, Boxing, And Living Out Loud
Snoochie shy opens up about her journey in radio, tv, music, and everything in between.
Snoochie Shy is a true powerhouse. Whether she’s lighting up the radio, DJing main stages, or making bold fashion statements, she does it all with confidence, charisma, and a sparkle that’s completely her own. Off the mic, she’s a devoted dog mum to Malibu, her lovable and mischievous sidekick, who keeps life entertaining and full of laughter. In this candid and unfiltered interview, Snoochie shares her journey, career highlights, love for boxing, and the lessons she’s learned about embracing what makes her unique. Expect honesty, laughs, and inspiration from one of the brightest personalities in music and media today.
When you think about the girl who started in the industry, what do you think she’d say about where you are now?
I probably think she’d be like, “What the fuck?” To be honest, when I first started, it all seemed like an impossible journey. But I think she would be proud of me for my resilience and for continuing to push forward, especially when you get lots of no’s. I think she would be proud.
You’ve built such a dynamic career in radio, TV, and music. What has been the most defining moment for you so far?
I would say going on one of my favourite childhood TV shows, I’m a Celebrity, Get Me Out of Here. I grew up watching it, and sometimes my family doesn’t fully understand everything I do, so being able to tell my granddad, “Hey, you can watch this, I’m going to be on it,” and have him know the show—it was amazing. It felt like rehab because it was such an intense environment and taught me a lot about myself. After that, my confidence really grew. I was also able, for the first time, to show my birthmark that I’d always been shy about. That completely flipped it for me, so I'm definitely going on that show.
What advice would you give your younger self, first starting?
To be patient. When I first started, I wanted everything immediately, but timing is everything. One person who really inspired me was Davina McCall—she’s one of my favourite presenters ever. I watched an interview where she said that every time she applied for a presenting job, she got told no. But she kept going, and eventually, all the companies that once said no gave her a job. So, for me, it’s about patience, persistence, and trusting that timing is key.
You’ve done so much in your career already, but I also love how people get to see a more personal side to you, and one thing that people can’t miss is your beautiful dog, Malibu! How has Malibu changed your daily routine?
Oh God, it’s definitely… I’m not going through the puppy phase again. The puppy phase is hell, but worth it. I have a cat and a dog together. Cats are fine; dogs, not so much. I didn’t really understand the workload. It’s like having a furry baby that’s always moving. You need dog sitters, and sometimes I even try to take him to work. I feel like a mother with a dog.
If Malibu could describe you in three words, what would he say?
Chaotic, caring, and lovable, because I’m obsessed with him. Actually, obsessive—I probably have about 7,000 pictures of him on my phone.
What got you into DJing?
I used to have house parties growing up because my mum was a raver. She’d throw me birthday parties and have DJs over for me and my mates. She said that when I was older, I’d be a DJ—but I was super shy! That’s kind of how it started. And I feel like because I got into radio as well, and went into online radio, which was Radar, basically everyone there was a DJ, and I didn’t DJ, so I was like, no, I’ve got to learn. My best friend A.G., a DJ/ producer, helped teach me. Big up to her.
Has there been a standout DJ moment you’ll never forget?
Wireless Main Stage. I did it for 2–3 years. I stopped DJing for two years because of pre-show anxiety. I wanted to pull out before events, but when I went out and did it, it was amazing. The crowd loved it, there were mosh pits—it was unforgettable.
You’re known for your bold fashion choices. I remember you had curly pink hair at one point. Where do you draw your fashion inspiration from?
It depends on my mood. I have about 100 wigs, all different colours, and change my look daily—blonde one day, red the next. Some days I go dark because I was emo/goth as a teen. It depends on the mood I’m in. New character every day!
Fitness and the gym are also part of your lifestyle. How important is staying active to your overall wellness and confidence?
I feel like staying active is really important, because even if there’s a day where I’m not working, I’ve still got a routine. And you can have some days where you’re like, yeah, I’m just not feeling like going to the gym whatsoever, but you can force yourself, and then when you actually leave, you feel so much better about yourself. Yeah, I just really… really enjoy it, to be fair. I like working out, I like moving my body, I like seeing that I’m able to do the splits. So, you know, that’s quite something.
I’ve actually been trying to do the splits for the past two weeks. But I can’t get all the way down.
You’ll be there soon. Pilates will definitely help you. But yeah, it’s something I really enjoy.
You’ve also spoken about embracing your birthmark and showing it proudly. What has that journey to self-confidence taught you about beauty and identity?
I feel like everybody has things about themselves that make them different, and I think those are the things that should be celebrated within the beauty industry, and just beauty in general. But yeah, growing up, I absolutely hated my birthmark because I used to get called names, so I’d try and cover it up all the time.
It got to a point where my ex-boyfriends were like, “What the hell, you had a birthmark?” Because I used to wake up and put on makeup before they woke up, so people didn’t really know. Now I’m just like, you know what, it makes me me. It’s a part of me, and that makes me different. I also like the fact that I get kids messaging me, or mums that have young children with birthmarks, telling me what they’re going through in school. If you have something a bit different about you, I like to say it’s where God touched you at birth.
That’s beautiful, that is so beautiful.
Just gotta embrace it.
You’re a great boxing fan. What drew you to the sport?
I’ve always loved it. My dad got me into it, and I did a bit of boxing when I was younger. I don’t know what it is, I just literally love it. I used to love wrestling back in the day as well. I’m not a football girl, but when it comes to boxing, I just love watching all of the fights, I love the build-up, press conferences, interviews—it’s the adrenaline. I love going to fight nights. I’d love to do more, but my nails are long, so I stick to watching.
And I think today, it was announced that Mike Tyson is fighting Floyd Mayweather…
Yeah, it’s an exhibition fight. I’m not sure if it really should happen since they’re both retired now, but I quote-tweeted it, saying, “What the hell?” I’ll definitely watch all the press conferences—they’re always entertaining.
If you could interview or DJ any boxer from the past or present, who would it be?
Probably Lennox Lewis. I have his autobiography, and I just think he’s sick! I’ve watched documentaries on him, loads of interviews, and his journey from the beginning. He’s a cool one.
I love that. And thinking beyond boxing—if you weren’t a presenter, DJ, and TV star, what would you be doing?
My mates call me “FBI Shy.” Probably working in the FBI, figuring things out, you know, a boy crisis or something—they call me because I will find out the information that is needed. Or on the flip side, maybe a lawyer.
You’ve achieved so much already, but what’s still on your bucket list that people might not expect?
Because I love boxing so much, it would actually be to get into boxing, presenting—working fight nights, and interviewing boxers ahead of the fights. Going into their dressing rooms, figuring out what they’re doing before a fight, how they get prepared. Yeah, I’d love to get into fight nights and host those.
I agree, the atmosphere must be amazing.
Yeah, it really is.
Thank you so much, Snoochie—it’s been such a fun and inspiring conversation.
Wicked! Thank you so much!