SELF-LOVE – To Wear. An Initiative By Wearable Poetry® and H&M Germany
Upcycle your garments with prints that help you to love yourself more.
It’s said that self-love should be your first love.
Especially the past year has shown that emotionally sustaining and supporting yourself is a skill that is crucial when it comes to navigating challenging times.
Luckily, skills can be learned – and so is loving oneself.
To support us in doing so, Mirjam Grupp, the designer of Wearable Poetry®, creates prints for existing garments that aim to help us love ourselves more. “I don’t have tattoos – but I love to have a gentle reminder with me, wherever I go. A reminder that I do have my back, that I can love myself without conditions, that I can face life with an open heart,” says Mirjam.
And this is what prints like I’VE GOT MY BACK, UNCONDITIONAL, and OPEN 24/7 do: they gently remind us to love and trust ourselves when we’ve forgotten to do so.
A limited edition of these prints will be available in two of H&M’s Berlin stores, Alexa and Mall of Berlin, on the 18th and 19th of June. Customers can bring their own garments (given they contain more than 50% cotton) and let them be printed for free. If garments are purchased for printing, H&M donates 50% to Weißer Ring e.V. who support victims of domestic violence.
The printing event will be followed by a free workshop series hosted by Mirjam Grupp. The themes are based upon the prints and focus on different aspects of self-love.
“I strongly believe that fashion can help us to feel good with who we are. And it also has the potential to do this from the inside,” says Mirjam. “With Wearable Poetry, I want to marry sustainable fashion with emotional sustainability.”
You can meet the designer on the 18th of June in Alexa and on the 19th in the Mall of Berlin.
More about the printing and the workshops here.
The designer and founder of Wearable Poetry, Mirjam Grupp, and H&M came together in the “Industry Disruptor.” The incubator is initiated by UN Women and WeEmpowerAsia and organized by the DO School. It aims to connect female fashion entrepreneurs with cooperates to co-create a more sustainable and equitable fashion industry.
Photography: Wearable Poetry®, Dominika Diandini