The freshest festive campaign: style is a gift.
The latest duo on the block, rapper Quavo x model-influencer India Love have launched their newest drop with True Religion just in time for the holidays. It’s the first of True Religion’s holiday campaigns, aiming to promote the brand as the ‘ultimate gifting destination’ amongst Gen Z. For their recent campaign Style is A Gift, the collection features bold sets, festive pops of gold and deep red and True Religion’s iconic contrast stitching. The launch comes off the back of significant growth and turnaround for the company over the year.
India Love’s Women’s collection with True Religion features sexy seamed denim pieces to flatter and accentuate your silhouette. Some of the highlights of the collection include a contouring denim bustier with a coordinating pair of blue denim, low rise flared jeans. Many of the pieces feature signature seams and stitching to create a retro, Y2K feel to the collection.
Continuing with the Y2K theme, Quavo’s Men’s collection pays homage to the 2000s with his velvet-infused pieces. The rapper’s festive take on the original Super T collection from True Religion has arrived in a black, red, green and berry velvet. We also see a selection of coordinating straight pants being rocked as a matching set by the rapper himself.
Get holiday season ready and sleigh your holiday style with True Religion’s perfect picks for gifting this season. Or if you are a velvet lover yourself, why not gift yourself a well-earned, beautifully designed treat this holiday season?