New Balance Are Making Masks Over Shoes Amid The Coronavirus Pandemic 

The war against the coronavirus pandemic rages on, sweeping across countries regardless of size and development. With hospitals being built from scratch or within existing buildings, one of the main issues remains the lack of hospital equipment and protective gear. As the world slows down in every other aspect, the demand increases and brands have begun doing their part by transforming their factories to produce medical protective gear and masks. The latest is New Balance, known for their footwear, they have donated all of their U.S factories to healthcare in order to develop and produce face masks. 

The footwear giant made the announcement via Instagram with a memorable campaign “Made Shoes Yesterday. Making Masks Today.” This follows on from their donation of $2million USD to a number of organizations from No Kid Hungry to Global Giving. Other brands such as Apple and H&M have also provided support during this difficult time for everyone.

 

 

 

 

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Now, more than ever, our communities need our support. To learn more about the @nbgivesback donation, see the link in bio.

Een bericht gedeeld door New Balance (@newbalance) op 24 Mrt 2020 om 4:39 (PDT)

 

 

 

 

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All hands on deck. Our U.S. factories are working to develop, manufacture and deliver facial masks to the hospital community. To learn more, check our link in bio.

Een bericht gedeeld door New Balance (@newbalance) op 27 Mrt 2020 om 5:16 (PDT)

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