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5 Vegan, Cruelty-free & Ethical Make-Up Brands To Look Out For

Revamp your beauty routine with sustainable products.


The vegan cosmetics industry is on the rise. Set to reach $20.8 billion by 2025, the market is clearly booming and we could not be happier about it here at Fizzy Mag. 

Who doesn’t want a beauty routine that will both do the job AND it’s good for the environment? Like, where do we sign up? 

If you’re also ready to make the switch and represent vegan and sustainable make-up brands, you’re at the right place. There are, thankfully, some really good vegan beauty brands to choose from that are truly what they stand for: eco-friendly and sustainable.

And guess what? We’ve done half the job for you by searching high and low for the five best vegan and ethical make-up brands to try today. The other half involves you loosening the purse strings, of course!


Coming straight outta Australia, Dirty Hippie Cosmetics are truly one of the most sustainable brands out there.

Offering handmade organic products that are cruelty-free and vegan, the company prides itself on its high quality products (just look at all those reviews!). The source material is either fair-trade, or locally sourced or homegrown raw ingredients. 

The packaging is also worth mentioning. Their sunscreens, deodorants, lip balms, and eco tubs are made using recycled paper which can also be composted. They also come in tins and glass bottles that can be either recycled or reused, too. They are literally based in a zero-waste community, like, what?

What’s better, the company is always participating in a host of charitable schemes and endeavours that range from awareness for suicide prevention to animal rescue to help for cancer victims. Seriously, who wouldn’t want to support a brand like that? 

As for the make-up range, the entirety of it is vegan and cruelty-free. Offering an extensive range of make-up that one could possibly want or need (foundation, primer, bb cream, mascara, lipstick, eyeshadow - you name it!), as well as a pretty good skincare and haircare collection, you can’t go wrong with Dirty Hippie.       

Shop now: Etsy / Dirty Hippie



BareFaced Beauty is an award-winning brand that offers a range of naturally derived cosmetics, meaning all the products are free from nasties such as chemicals, parabens, synthetic fragrances and ethanol alcohol. If you’re someone who has blemish-prone skin or sensitive skin, this might just be the brand for you. 

They are also a palm oil-free make-up brand with no traces of it whatsoever in any of their products. 

Certified cruelty-free by PETA and certified vegan friendly by the Vegan Society, you can trust that they are exactly what they claim to be. 

BareFaced Beauty also locally and ethically sources its raw materials. For example, their mica (naturally occurring mineral dust) comes from a legal and closed off mine where no child labor is involved. They also run a charity for children, as well as other charity projects for animal rescue. 

They also use packaging that is recyclable and work in a paperless environment to lessen waste and their own carbon footprint. 

Shop now: BareFaced Beauty


Axiology are certified cruelty-free and completely vegan by PETA. Their make-up line is also palm-oil free while their outer packaging is sourced from a female-owned recycled-paper boutique in Indonesia. 

Axiology also donate financial support to the Orangutan Foundation International and their moringa oil and shea butter is fair trade only. 

Known as luxury lipstick specialist in the vegan beauty community, their products are of an extremely high quality. About 70% of their ingredients are organic, including things such as avocado oil and butter, elderberry extract, coconut oil.

Shop now: Amazon / Axiology


PHB Ethical is a good place to start for eco-friendly make-up. Registered with the British Union for the Abolition of Vivisection and PETA’s Beauty without Bunnies campaigns, they make it very clear that they only source ingredients from companies that represent the same ethical ethos as them. They are also approved by the Vegan Society

PHB use only natural ingredients and/or organic ingredients. They are very clear with labelling ingredients and avoid parabens, petrochemicals, micro plastics and formaldehyde. They also provide a range that is entirely gluten-free for people who suffer from gluten and wheat allergies. Their packaging is recyclable and is sourced from recycled material, too. 

PHB’s entire make-up range is handmade, and many of these products include organic oils, vitamins and plant waxes to further elevate the effectiveness and nutrition of their products for people with sensitive skin. 

They also donate 20% of their net profits to man charities such as OneLove Foundation, Vision for Zambia, and Sense. Get to buying and feel good knowing your money is going towards helping others!

Shop now: LoveLula / PHB Ethical Beauty


Antonym Cosmetics is a certified organic brand. They are also vegan and cruelty-free. 

Some of their make-up range is made from bamboo and ethically sourced, including their compact eye shadows, blushes, and brushes. 

Their outer packaging is made from FSC certified paper. This means that products have come from responsibly managed forests that provide environmental, social and economics benefits to the community. 

Shop now: Antonym Cosmetics 


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