First Ever Seamless Carbon Neutral Underwear Launched By Parade
Say hello to the pants that tick every box.
In partnership with Native Energy, the fan-favorite brand have released the world’s first collection of carbon-neutral underwear. With a vibrant aesthetic and universal appeal, what’s not to love?
Cotton is typically used to make our underwear and while it has a lower carbon footprint than other materials, it still uses an extensive amount of water. Carbon emissions are a colossal problem in the clothing industry as it's responsible for 1.2 billion metric tons of CO2 being released every year.
The truth is, everyone wants to do their bit to reduce these horrifying statistics, but we all struggle to find underwear that is comfortable and practical, as well as being sustainable. Parade has answered our prayers with their new Universal collection. Made from OEKO-TEX, a recycled material made from organic cotton, it’s easier now more than ever to be environmentally friendly.
Does anyone else feel that the only way to achieve zero pant line is by wearing an itsy bitsy thong? These garments have an invisible look for all designs, even when wearing our tightest pair of leggings. Available in multiple different styles, the thong, high-rise boyshort, brief and hip hugger range from sizes XS-3XL. It’s really refreshing to see more underwear brands showing diverse models to relate realistically to every consumer. Not only does Parade provide a very impressive scale that wipes out competitors, but it is also very affordable at $8 to $10 dollars each.
We can’t wait to see what other bright ideas Parade has to offer.
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