Fashion Relief Fund Launched To Aid Fight Against Coronavirus

Anna Wintour and Tom Ford create ‘A Common Thread’.

POSTED 27.03.20 12:22 BY MEGHNA AMIN

The Council of Fashion Directors of America Chairman Tom Ford and Editor-in-chief of Vogue Anna Wintour have launched ‘A Common Thread’, from the CFDA/Vogue Fashion Fund. The relief initiative is aimed at those in the fashion industry who have been affected by the global pandemic.

Originally established in 2003 in response to 9/11, the CFDA/Vogue Fashion Fund has repurposed to help raise and share funds for those who need it in the fashion industry like many other businesses and industries, fashion companies are suffering from enforced closures and a loss of sales.

CFDA and Vogue have also launched an online series to bring awareness to ‘A Common Thread’. The #CVFFACommonThread series showcases industry designers and experts discuss the impact of the coronavirus, with contributions from the likes of Reese Cooper and Aurora James. The daily videos will be uploaded on the Instagram page.

Ralph Lauren has joined the initiative by donating $1 million through the Ralph Lauren Corporate Foundation.

If you’re interested in donating, text THREAD to 44-321 or online https://secure.givelively.org/donate/cfda-foundation-inc/cvff-a-common-thread

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Today, we are announcing the creation of A Common Thread: CFDA/Vogue Fashion Fund for COVID-19 Relief, which is repurposing the CFDA/Vogue Fashion Fund. The CFDA/Vogue Fashion Fund was originally established as a response to the tragedy that took place on 9/11. Now, as we are all faced with new challenges, it is being repurposed—in addition to raising and distributing funds to those who have been most affected—to tell the stories of those who work tirelessly behind the scenes across the country in our incredibly strong and vibrant fashion industry. Applications will be available on the @CFDA website beginning on Wednesday, April 8 (and the fund is not limited to former Fashion Fund participants or members of the CFDA). Tap the link in our bio to donate to the CFDA/Vogue Fashion Fund for COVID-19 Relief and to learn more. Photographs courtesy of @cfda.

Een bericht gedeeld door Vogue (@voguemagazine) op 24 Mrt 2020 om 7:15 (PDT)

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To raise awareness of the @CFDA/Vogue Fashion Fund for COVID-19 Relief, we are launching a video series called #CVFFACommonThread, which will tell stories about how American designers and their employees and colleagues are coping, how businesses have been affected, what we all plan to do to move forward. These stories will go behind-the-scenes to show everyone who contributes to this creative, vibrant, and incredibly important industry. Above: @therealphilliplim, @aurorajames, @batshevadress, @reesecooper and @__.xjenx.__ share their stories. If you are able and willing to donate to the fund, please text THREAD to 44-321, tap the link in our bio to hear each designers individual story.

Een bericht gedeeld door Vogue (@voguemagazine) op 25 Mrt 2020 om 5:21 (PDT)