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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers
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Embroidery Is Cool. Case In Point: PUMA's Intricate Hyper Sneakers

Could sneakers be more spring?

POSTEDBYDEE CUNNING

Once the reserve of twee 'LIVE LAUGH LOVE' wall decorations and saccharine summer dresses, embroidery is now undoubtedly the coolest it has ever been. Case in point: PUMA's spring-perfect Hyper sneakers (and all the vulva-emblazoned feminist handicrafts on Etsy, but that's a topic for another day).

A spin on some of the brand's signature silhouettes, intricate embroidery adorns the olive Suede Hyper, the white Platform Hyper and the black velvet Basket Heart Hyper – which features XXL ribbon laces for extra feminine impact.

Get a closer look in the gallery above and head to HBX to shop the sneakers.

 

Next up, the 'Tuxedo' Air Force 1 is the James Bond of the sneaker world.

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