Calvin Klein Shows Rainbow Runs Through Their Veins
Calvin Klein have launched their ‘This is Love’ campaign for Pride 2022.
Calvin Klein is using their platform to continue to raise the message that love is never wrong as they celebrate the chosen families that exist within the LGBTQIA+ community.
The John Esmond lensed campaign uses an emotive photo album style to feature LGBTQIA+ trailblazers, entertainers, and advocates. The Pride 2022 collection is something which does not come as a surprise form Calvin Klein, as the company so far has committed over $400,000 in support of NGO’s fighting for equity, advocacy, safety, and justice, among other efforts.
The collection is of course bright, colorful, and eye-catching. There are a range of different aged and gendered models used throughout the campaign, with models even including members from youth organisation The Trevor Project.
The creativity that has gone into creating this look book is something incredible, and not to mention it looks like an extremely fun shoot to have been involved in.
Take a closer look at this admirable collection here.
With Pride month soon approaching please do not forget the message this brings; everyone should be treated equally regardless of who they love. Love is a human emotion not a political statement.
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