BLACKPINK's Jennie Is The Ambassador Of Newest Chanel Campaign
The "Human Chanel" becomes the face of Chanel.
Jennie of K-Pop group BLACKPINK was announced to be the new face of Chanel’s “Coco Neige” campaign. As a follower of luxury fashion in general, Jennie physically embodies the brand. Jennie has been an ambassador for Chanel since 2017 and has worn the brand during many different events and music videos. As a result, she has been given the title of “Human Chanel,” by her fans.
The "Coco Neige” campaign is Chanel’s winter sports collection. In the photo shot by Inez & Vinoodh, Jennie wears a hot pink tank top and joggers with an oversized grey puffer jacket, a contrast of Chanel’s typically preppy silhouettes.
The entire “Coco Neige” campaign is being released today, September 28th.