Axel Arigato Announces Music Truck Tour for Summer 2023

Hey, music lovers! Get ready for an epic event that will bring people together in the most memorable way. Axel Arigato, the fashion brand known for breaking boundaries and creating unique and accessible experiences, is taking its passion for music to a whole new level this summer with the Axel Arigato Music Truck Tour. This tour, the brand's biggest event yet, will feature a specially designed music truck traveling across Europe, showcasing some of the hottest emerging talents.

The Axel Arigato Music Truck is hard to miss, as it's completely wrapped in the brand's signature yellow color, with the iconic shoebox motto "Good things come in yellow boxes." Inside, you'll find a ceiling covered in lightboxes, strobe lights, fog machines, CO2 cannons, and branded carpets on the walls and floor. And to top it all off, there's a large balloon on the truck's roof, making it easy to spot wherever it goes.

Building on the success of previous events, the Music Truck Tour will bring together a mix of local and global talents from a wide range of music genres. The event will be curated by HÖR, with DJs Lily Ackermann and Cecilia Tosh spinning the tunes, along with two surprise acts that are sure to get the crowd pumped.

Now, here's the exciting part: the locations for each stop on the tour will be revealed a few days before the event through Axel Arigato's digital channels. Each location has been carefully selected to provide an unforgettable music experience, ranging from iconic landmarks to abandoned fields. Every stop will have its own local flavor while also attracting international attention.

The four-week tour will cover seven stops throughout Europe, kicking off on June 21st at Place Baudoyer in Paris during the Fête de la Musique. The Berlin edition of the event will take place on Saturday, June 24th, from 6:00 pm to 10:00 pm at the RAW Gelände. Keep in mind that the location is under embargo until Wednesday, June 21st. So, mark your calendars and get ready to groove to the beat. The tour will then continue with the following stops:

• June 24th: Berlin
• June 29th: Stockholm
• July 2nd: Amsterdam
• July 6th: London
• July 8th: London
• July 14th: Paris

So, mark your calendars and catch the Music Truck Tour at a city near you. Stay tuned for updates and get ready to rock out with Axel Arigato!