Aries x New Balance To Release Second Collaboration
The making of meaningful streetwear
Streetwear brand Aries first collaborated with the official dad shoe creators, New Balance, back in 2018. The Aries x New Balance 990v3 sneaker was a reinvention of the classic grey 990 shoe. The sneaker featured a grey upper with flashes of primary colour added towards the heel, alongside embroidered branding and a custom footbed.
The indie brand pride themselves in creating pieces with first-hand experimentation, making them much more unique than chain, high street retailers. Aries challenge themselves to be innovators of fashion through originality, experimentation and the ability to make their designs subversive towards mainstream fashion.
Aries x New Balance ‘Unbalanced’ is a collaboration designed to promote inclusivity and unpredictability, and we’re completely here for it.
The empowering collection features two pairs of sneakers, a fluorescent remake of the 991 NB silhouette. One arriving in a colorway of pearlized silver leather, neon suede and white mesh, and the second with a grey/white leather upper and hot orange sole.
The shoes are designed “mimic the hi-tech silhouettes of the 90s and the futuristic technology of the past,” A range of t-shirts and sweats will be available in green, grey, black and white. Many of which are embellished with a New Balance/Aries logo hybrid.
The t-shirt and socks quote the word ‘Unbalanced’ which is about process and learning, conquering fears and embracing failure, designer Sophia Prantera explains to Dazed.
The collection launches on October 25th, online at ariesarise.com and selected retailers online.
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