According To Gucci, Hoodies Are Now High Fashion
Your collegiate self is going to be hyped.
If you’re like us, you probably had to take a sweatshirt hiatus after college. For a while, anything fleece-lined and hooded reminded us of snooze buttons, laundry days and going-out outfits. It reminded us of Dorms. Final Exams. Kegs.
But, as with anything in fashion, the (self-projected) stigma began to ease because the cozy garment has had a recent, triumphant return. We’ve suddenly realized hoods don’t have to remind us of hangovers! In fact, hoodies can inspire an entirely new way of dressing — one that fits in perfectly with fashion’s current streetwear meets high-end obsession.
So, what exactly rekindled our passionate love of all things hooded? One word: Gucci
Alessandro Michele brought back the vintage Gucci logo in January by debuting T-shirts that made their rounds all over Instagram. Now, the fashion house has placed the old school logo on a ruby red hoodie, and we had no idea comfort could look this chic.
If you want to add this look to your wardrobe, you better be willing to shell out the big bucks—this hoodie retails for a whopping $2295. If you currently don’t feel like selling a kidney to afford Gucci, check out this Urban Outfitters alternative.
Alessandro Michele brought back the vintage Gucci logo in January by debuting T-shirts that made their rounds all over Instagram. Now, the fashion house has placed the old school logo on a ruby red hoodie, and we had no idea comfort could look this chic.
If you want to add this look to your wardrobe, you better be willing to shell out the big bucks—this hoodie retails for a whopping $2295. If you currently don’t feel like selling a kidney to afford Gucci, check out this Urban Outfitters alternative.
Alessandro Michele brought back the vintage Gucci logo in January by debuting T-shirts that made their rounds all over Instagram. Now, the fashion house has placed the old school logo on a ruby red hoodie, and we had no idea comfort could look this chic.
If you want to add this look to your wardrobe, you better be willing to shell out the big bucks—this hoodie retails for a whopping $2295. If you currently don’t feel like selling a kidney to afford Gucci, check out this Urban Outfitters alternative.
Alessandro Michele brought back the vintage Gucci logo in January by debuting T-shirts that made their rounds all over Instagram. Now, the fashion house has placed the old school logo on a ruby red hoodie, and we had no idea comfort could look this chic.
If you want to add this look to your wardrobe, you better be willing to shell out the big bucks—this hoodie retails for a whopping $2295. If you currently don’t feel like selling a kidney to afford Gucci, check out this Urban Outfitters alternative.