Hello Kitty's PUMA Collab Is Just The Right Shade Of Adorable

Hello Kitty and PUMA are dropping a brand-new collaboration, and it's just the right shade of adorable. Adding some cute, nostalgic accents to your outfit without making you feel like an overgrown toddler, the collection arrives in red and white, and it's streetwear through and through.

The apparel includes co-branded hoodies, sweatpants, graphic tees and clear bags, whilst the PUMA Suede sneaker is the star of the show. Hello Kitty and her milk jar are printed all over the white lateral, contrasted with a bright red PUMA stripe and laces. Finishing off the design is a speckly white midsole and gold branding on the lateral.

The collection drops in-store at PUMA on February 8, with kids' sizing also available in the sneaker.

Next up, slide into spring/summer with PUMA's three new suede sandals.

Images via hypebae.com