Footasylum Women's Irreverent New Campaign Is Streetwear Goals
Feat. Nike, adidas and Tommy.
Footasylum Women's new campaign, entitled “New Year, Same Waves,” hits the nail on the head when it comes to our start-of-February feels. The glitz of the New Year – and probably the resolutions – are starting to wear off and we're rolling through existence just like we did last year. Not necessarily a bad thing, might we add. One thing we can rely on though is our undying love for streetwear, and the British retailer's campaign is spot-on with that too.
The irreverent mood is summed up by the models' bored poses and bubblegum blowing as they chill around the gym in a colorful selection of sporty garms from the likes of Tommy Hilfiger, Nike and adidas. It's goals, essentially.
Take a look at all of the looks in the gallery above and shop the pieces now at Footasylum Women's.
Next up, Ksenia Schnaider is back with more awesome reworked denim.