Adidas & Stella McCartney Feelin' Their Collab At Multi-Sensory Yoga Class
Just when you thought there were no more ways you could possibly do a yoga class – goat yoga, anyone? – adidas and Stella McCartney launched their collaborative Spring/Summer 2018 collection via a Chroma Yoga class, delivering a multi-sensory experience with holograph technology. The future is now, people.
Chroma Yoga, which is usually exclusively available in London, utilizes light and color therapy, brain-stimulating soundscapes and natural scents. Today is the last day that you'll be able to experience it in New York – greeted by a Stella McCartney hologram, we might add.
The 'Less Impact = More Power' tagline for the collection hints at McCartney's sustainable ethos as well as being a high-performance athleisure line for running, training and yoga. The collection is made in environmentally friendly fabrics like recycled polyester, Parley Ocean Plastic and organic cottons. The aesthetic is premium, vibrant and high-tech, with some nice weaves and patterns in there.
Check out the adidas by Stella McCartney campaign shots, modeled by Karlie Kloss, in the gallery above. Shop the collection now at Bandier.
Next up, 14 sportswear essentials to look fit while you're working out.